Global uniform supplier Mi Hub is seeking submissions for its second annual Uniform Hero campaign. All those who wear a uniform for work are invited to enter the campaign which runs through December, 2024. Four Uniform Heroes will be selected throughout the year, and surprised on the job with a £200 voucher, plus more surprise goodies.
The Uniform Hero campaign seeks to recognize uniform-wearing public service figures who feel proud to represent their job and hear from those who proudly wear their uniform. It’s centered around what uniforms mean to workers, whether it’s a sense of belonging and unity, pride in representing an organization, or something personal to them. The campaign recognizes that uniforms mean something different to everyone and celebrates all unique and personal experiences.
Mi Hub launched the first annual Uniform Hero campaign and International Uniform Week in 2023 in collaboration with its family of brands, including Derby-based Dimensions, US-based Affinity, Cambuslang-based Yaffy and Bristol-based Alexandra.
The first annual celebration in 2023 saw two uniform heroes crowned and surprised on the job amongst their colleagues. Royal Mail Postie, Terence and NHS Occupational Therapist, Emily were gifted a box of goodies including a Love to Shop voucher, a personalized Regatta jacket, a bespoke personalized teddy dressed in their uniform, and other items.
NHS Occupational Therapist, Emily said: “Our uniform helps patients know who we are, they can look at us and know that they can believe in us to help. My uniform shows that I am a healthcare professional, and I am proud to work for the NHS.”
Phil Harland, Director of Client Management at Mi Hub, said: “As a business that supplies global uniform solutions, we wanted to give something back to the uniform-wearing community. We are thrilled to be the first, and only uniform supplier to celebrate and recognize those who wear a uniform, and what it means to them.”
To enter the 2024 Uniform Hero campaign and for chance to be crowned a Uniform Hero and win a £200 voucher plus more surprise goodies, all those who wear a uniform for work are invited to snap a selfie showcasing their uniform and share why the love their uniform, and what it means to them.
Submissions can be made at www.uniformweek.com and will close on 31st December 2024.
About Mi Hub
Mi Hub, with offices in the UK, Europe, US and Asia, is an international supplier of uniform solutions to businesses and individuals, trading through its Dimensions, Affinity, Yaffy and Alexandra brands and collectively employs more than 800 people across the group.
Steeped in knowledge and expertise on delivering successful clothing solutions for people at work, the group provides a unique worldwide capability. With the group’s scale, extensive international supply chain and distribution network, Mi Hub is able to offer bespoke clothing solutions through managed service programs, ready-to-wear products and technical, high-performance outerwear.
To learn more visit https://mihubglobal.com/ ; For more information about the campaign please contact: suzanne.whetton@mi-hub.co.uk