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Do Consumers Care about Green Commerce?

Do Consumers Care about Green Commerce?

Ecommerce became a critical supply line during the pandemic. Some of the habits will stick as consumers are likely to shop online for more categories than before. Beyond shopping, however, Covid-19 has shone a light on the next big crisis: the environment. Younger...

5 Ways to Prompt First-time Customers to Buy Again

5 Ways to Prompt First-time Customers to Buy Again

Merchants know that it’s more expensive to acquire new customers than retain existing ones. Plus, loyal customers do more than make repeat purchases. They talk about the business and its products, driving more shoppers. So it makes sense to shift some of your...

Future of Retail Is Marketplaces, Brands

Future of Retail Is Marketplaces, Brands

Marketplaces and small brands may have a bright future in the retail industry in 2021 and beyond. It has become a cliche to say the pandemic has “changed everything” or “accelerated” the trend toward ecommerce. Nonetheless, shutdowns, contactless pickup, and an...

Local consumers are your next online customers

Local consumers are your next online customers

In normal years, January and February is the time to review the just-completed holiday sales and look for ways to improve. But not much is normal about the last three months. Instead, look ahead. Covid-19 has changed the world. It will never entirely go back to the...