Design, performance and technology are hard at work in the Mopar Dealership apparel program from Workwear Outfitters. Worn by more than 60,000 auto technicians, service advisors and porters, this 2022 Image of the Year Award winner has the latest and greatest in features including Red Kap’s exclusive OilBlok Technology, exclusive Lightweight Ripstop fabric, and Zeroskratch™ covered snaps and stretch mesh panels.
Inspired by the Dodge Challenger, the image program is designed around the company’s diverse and inclusive workforce. Leading the way the world moves, Mopar’s focus on image, mobility and comfort were key in ensuring the highest standards were met in their apparel.
The work environment is high soil and dirty. Technology incorporated into the fabric repels the toughest auto fluids, including oil, keeping shirts looking newer for longer. Flex stretch panels offer improved mobility and breathability. Finally, strategically-designed covered snaps keep paint jobs protected – part of the ZeroSkratch™ collection of worry-free workwear.
Entries are now being accepted for the 2023 Image of the Year Awards®, as well as NAUMD’s other recognition programs. The deadline for submissions is March 1, 2023. Visit https://naumd.com/awards/about/ to enter, or contact rick.levine@naumd.com with questions.
