The season is upon us—Layering Season! But layering isn’t just about piling on clothes. It’s all about combining materials and garments in a strategic way to maximize warmth, comfort, and versatility—all while keeping the brand you represent front and center. The...
Color holds immense power in shaping our perceptions, influencing emotions, and even guiding decisions. Whether we consciously acknowledge it or not, color has the ability to evoke specific feelings, alter moods, and even stimulate physical reactions. In the world of...
Creating a product name and description can be surprisingly similar to a parent naming a child. Naming an apparel item and naming a child may seem worlds apart, but they share more similarities than you'd expect. Both involve thoughtful consideration, meaning, and the...
In my years working in merchandising, I’ve handled a wide range of assortments, and one lesson stands out: having a robust database for all product information is not just helpful—it’s essential. This is where Product Information Management (PIM) systems come into...
In my years of experience in merchandising, I’ve witnessed product assortments evolve in ways that can sometimes lead to an all-too-common problem: assortment bloat. It's a real issue, but the good news is, it’s completely manageable once you know how to diagnose it....
Throughout my career, I’ve had the privilege of participating in numerous uniform program rollouts with clients, and each one has been a rewarding experience. There’s a unique excitement in seeing a project that’s been carefully developed come to life, especially when...
Product Management is one of my favorite topics and is where I have spent many years of my career. It is a field where you don many hats, juggling responsibilities across diverse teams – marketing, planning, supply chain, operations, product development, and sales....
Customer Service Representatives (CSRs) are pivotal in shaping the customer experience and influencing brand perception. Their ability to engage with customers positively, while applying fundamental psychological principles, is essential for effective problem-solving...
In the world of uniforms, conceptual designers immerse themselves in a client's world, crafting visionary designs that capture imagination. However, bringing these designs from concept to reality requires a different kind of ability. Enter the technical...
As I continue my journey through the many different roles within a uniform company, I've found that the operations team at the warehouse are truly the foundation of the organization. The distribution center is bustling with over 20+ different jobs, each playing a...
In the bustling world of apparel manufacturing, where the spotlight often shines on designers and marketing teams, there exists a group of unsung heroes—the Quality Department. Their critical role in ensuring that garments meet stringent specifications, color...
Over the past few weeks, I have talked about various job roles within our industry. This week let’s chat about strategic marketing. The Marketing Director is the mastermind behind the strategic marketing plan, using strong analytics, current customer spending...
