Saudi designer Mohammed Ashi, founder of the Paris-based label Ashi Studio, has unveiled the inaugural cabin crew uniforms for the Kingdom’s new airline, Riyadh Air, which is on track to make its maiden flight in 2025. 

The glittering event took place after the couturier’s Haute Couture Week show in the French capital on Thursday.  “What we’ve done is, we’ve taken the golden age of aviation and we are representing it in the current day; it’s a relevant collection,” Ashi said at the grand reveal of his collaboration with Riyadh Air on Thursday evening.

“It’s not cabin crew ‘uniforms,’ it’s cabin crew fashion,” Tony Douglas, the CEO of Riyadh Air, told the crowd at the runway show.