The INVISTA owned CORDURA® Advanced Fabrics brand is celebrating 50 years as a key ingredient brand for the bag and pack industry – in 1973 CORDURA® FABRIC HIT THE TRAIL…AND THE MOUNTAIN TOP. The ingredient brand has not only revolutionized the standards for durability ever since then, rather CORDURA® Advanced Fabrics is now synonymous with durability and long-lasting performance.
2023, the 50th anniversary year of the CORDURA® brand in bags and packs will be a year celebrating milestones in fabric innovation, exciting end-use applications, on-trend collaborations, and the continued launch of the CORDURA® Fabric Finder; enabling apparel and gear brands to digitally explore fabrics and order samples.
“CORDURA® fabric came onto the scene in a decade of accelerating change and a time of great excitement. The way we all lived, worked and played was being transformed – and with our Nylon 6,6 fiber, we were transforming the fabrics needed in response. Through advances in technology we made it possible to offer a new level of durability that would become the hallmark of the CORDURA® brand for the next fifty years”, says Cindy McNaull, CORDURA® Brand Business Development Director.