THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. The season is upon us—Layering Season! But layering isn’t just about piling on...
News
The Uniform Chronicles: Hues Who: Decoding the Color Palette of Uniforms
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. Color holds immense power in shaping our perceptions, influencing emotions, and...
The Uniform Chronicles – Words that Wear Well: Mastering Uniform Apparel Product Names and Descriptions
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. Creating a product name and description can be surprisingly similar to a parent...
The Uniform Chronicles – PIM Made Simple
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. In my years working in merchandising, I’ve handled a wide range of assortments,...
The Uniform Chronicles: Are You Suffering from Assortment Bloat?
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. In my years of experience in merchandising, I’ve witnessed product assortments...
The Uniform Chronicles – Launching a New Uniform Program
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. Throughout my career, I’ve had the privilege of participating in numerous uniform...
The Uniform Chronicles – Product Management – Riding the Wave of the Assortment Product Lifecycle
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. Product Management is one of my favorite topics and is where I have spent many...
Uniform Chronicles: The Power of Positivity in Psychology-Driven Customer Service
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. Customer Service Representatives (CSRs) are pivotal in shaping the customer...
The Uniform Chronicles: Technical Designers -The Engineering Minds Behind Uniform Apparel
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. In the world of uniforms, conceptual designers immerse themselves in a client's...
The Uniform Chronicles – The Working Athlete in the Warehouse
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. As I continue my journey through the many different roles within a uniform...
The Uniform Chronicles – The Unsung Heroes: Quality Control.
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. In the bustling world of apparel manufacturing, where the spotlight often shines...
The Uniform Chronicles – Creating the Roadmap for Success Through Strategic Marketing
THE UNIFORM CHRONICLES NAUMD is pleased to present The Uniform Chronicles, a new column written by Leslie Watt McArdle, industry veteran and senior manager of merchandise and product design. Over the past few weeks, I have talked about various job roles within our...