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Canadian North Seeks ‘Inuit, Indigenous Cultural Designs’ for Uniforms

Jul 10, 2023 | Airlines

Canadian North Airlines issued a request for proposal (RFP) last week to Inuit and Indigenous designers. The RFP calls for proposals to update, connect culturally, improve functionality, and  better reflect Canadian North’s culture and place in the communities it serves.

The successful design will cover all customer-facing uniforms. “Our vision is to make a connection, paying homage to Inuit and Indigenous cultural histories, while reflecting modern-day style and realities around reconciliation and empowerment”, said Shelly De Caria, Interim Vice President, Sales, Marketing and Distribution. “Cultural elements, like the Inukshuk, have always been important to the Canadian North brand. We are a northern airline first.  Our uniforms must reflect who we are and where we fly.”

Additionally, Canadian North is calling for indigenous suppliers to produce unique accessories; name tags, ties, scarves, and shawls, proudly reflecting and connecting to Canadian North’s Inuit roots.

“This is an exciting project for me as an Inuk executive with our airline. I am looking forward to receiving proposals from all the talented designers and craftspeople I know are in the communities we serve,” said De Caria.

Canadian North is dedicated to supporting Inuit and Indigenous families, communities, and businesses pursuing economic self-reliance and growth. Canadian North is guided by respect for Inuit and Indigenous history, traditions, and culture, and is 100% Inuit owned.

About Canadian North

Canadian North is a 100% Inuit-owned airline connecting people and delivers essential goods throughout Canada’s North – safely, reliably and always with friendly and caring customer service. Canadian North Airlines services 25 communities within the Northwest Territories, Nunavik and Nunavut, as well as Ottawa, Montreal, Edmonton – with a versatile fleet of Boeing 737, ATR 42 and ATR 72 Freighter aircraft. 

Canadian North is also the premier charter services provider for large resource sector clients requiring dependable, efficient and economical fly-in/fly-out air service and it operates flights across North America and beyond for sports teams, cruise lines, tour operators and many others. Canadian North is wholly-owned by Makivik Corporation and Inuvialuit Development Corporation, and has been in operation since 1946

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