Reusable McFlurry spindles, rooftop solar panels and fresh new crew uniforms. What do they all have in common? They’re part of Way to Be’s mission to incorporate sustainability into every part of the McDonald’s business.
While McDonald’s has rolled out new crew uniforms countless times throughout its history, their latest aprons, jeans and graphic T-shirts are more than just a style upgrade — they’re made with innovative CiCLO® technology.
CiCLO® technology is a patented textile ingredient designed to mitigate fugitive synthetic microfiber pollution. When used in the production of polyester, CiCLO® technology allows any fibers that shed to biodegrade at rates comparable to wool in wastewater sludge, soils, landfill and seawater. The ingredients are only activated under prolonged exposure to moisture and microbes, so the polyester remains durable during its useful life and won’t start biodegrading on a shelf, during wear or in the wash.
The 2023 McDonald’s crew apron, jeans, and iconic graphic t-shirt were redeveloped and tested by Way To Be and is the first national food service uniform program to feature a full crew outfit using CiCLO® polyester.
The result? A brand-new award-winning crew wardrobe that’s designed to prevent millions of pounds of plastic from entering the air, sea and soil in our communities. Bonus points: They look great and are comfortable, too.
To learn more about the NAUMD’s awards recognition programs, or to view the complete catalog of 2024 winners, visit the awards page of the NAUMD website