Timberland PRO, the brand’s line of footwear and apparel designed to deliver comfort, durability and performance for skilled trade professionals, is stepping into a new category with the introduction of hospitality footwear. The New Hampshire-based brand launched the new Burbank collection with an intimate pizza making event in collaboration with TikTok chef Cassie Yeung at Little Charli’s pizzeria in Manhattan.
Guests, or amateur pizzaiolos, were invited to choose between the slip-on or lace-up version of the all-black stain resistant style and test its effectiveness as they whipped up a Pizza Margherita under the guidance of the popular social media chef.