Workwear brand Dickies has launched a campaign to celebrate its 100th year that features not celebrities wearing its clothes but “real-world" women, including a long-haul trucker, a restaurant server and a farmer. The “Made in Dickies” campaign will debut with...
Built for working the land but equally at home in the city, Dovetail Workwear is proud to announce the launch of the new DX Ranch Collection featuring CORDURA® brand fabrics for rugged performance and serious style. Influenced by the hardworking women of the DX Ranch...
Global Industry Analysts Inc. (GIA) published this month a new report titled "Workwear - Global Market Trajectory & Analytics". The report presents fresh perspectives on opportunities and challenges in a significantly transformed post COVID-19 marketplace. The...
Workwear has a purpose: to protect the body, to be chemical or heat resistant, and so on. It must also fit correctly and not restrict the wearer; this allows for more movement, which is beneficial to work. 'Fits well' differs from 'loose,' because clothing that is too...
