Rexall is a prominent national Canadian pharmacy chain that has established itself as a trusted healthcare provider across the country.  Over 7,000 uniform wearers make up the Rexall field staff, including job types such as pharmacists, pharmacy technicians, pharmacy assistants, store managers and assistants. 

Rexall made a conscious decision to pivot its brand image towards health and wellness with its “Be Well” branding. Unisync undertook a strategic redesign that infused elements of athleticism with professionalism to align with Rexall’s new focus. Drawing inspiration from athletic wear, they introduced elements such as zip necks, reminiscent of activewear commonly seen in sports like cycling, into the core polo. 

To elevate the look, Unisync incorporated the addition of a faux welt pocket, lending a touch of sophistication and polish to the uniform. This helped strike a balance between functionality and professionalism, ensuring that employees not only felt comfortable but also projected an image of competence and reliability.

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