Transforming the way people live, work and travel by building a frictionless and speedy experience; this is CLEAR.  If you’ve flown through an airport in which CLEAR is operating, or attended an event at an arena where they are present, you’ll undoubtedly have recognized one of the CLEAR ambassadors leading customers to the front of the security line to skip the wait and be chauffeured through the checkpoint. 

When HPI began working with the team at CLEAR, ambassadors were utilizing uniform items off the shelf, which lacked several core functional elements that had been identified as requiring revision. Protecting CLEAR’s iconic blue and white coloration and professional appearance was set front and center of the rework. 

The resultant program produced by the HPI brand consists of a minimal but impactful three items, which include CLEAR’s iconic outerwear vest, a professional but functional patterned gingham shirt, and a low-profile accessory pouch. HPI designed a more breathable and ventilated outerwear garment that is not only perfectly suited for use in the colder airport environment but also ensures that employees don’t overheat as they move about rapidly, providing the utmost comfort and support to their customers.

The entry process for the 2024 Image of the Year Awards, as well as NAUMD’s other recognition programs is now open.  The deadline for submissions is March 20, 2024. Learn more about the program, and submit your entries here.